Insights

Every professional and serious business owning a website will tell you that in order to be successful publisher you need to get conversions from buyers in order to monetize your […]

Globally Over-The-Top (OTT) revenues are expected to double between 2016 and 2022. With new research being published almost on a daily basis about the popularity of OTT, it is without […]

Cutting cables in droves seems to be very popular nowadays and a lot of companies are putting out their online streaming options to compete. Marathon watching TV is the new […]

Live streaming has become very powerful tool to spread brand awareness across different channels and to various audiences. Truth is live streaming has started out as something completely informal and […]

The world has been overwhelmed by live video streaming for a few years now with no intention of slowing down. That’s great news since the obsession only continues to grow. […]

In an ever-so changing digital world, keeping up with the latest trends is essential for OTT (over-the-top) service providers. The increasing consumer demand of today has created a shift in […]

We are extremely proud to announce that InPlayer together with Marathon Artists LABs, a music start-ups accelerator from London has built a MUSIC CONTENT MONETISATION SOLUTION that helps music start-ups and artists to […]

Live streaming and VOD (Video on Demand) can offer different ways of brand recognition benefits, increased pool of customers and followers engagement. Giving preference to VOD over live streaming or […]

There has been a steady rise in live streaming of conferences in the past ten years. Conferences as such are a wonderful opportunity to nurture relationships, start networking, exchange information, […]

Demographics are essential when it comes to traditional and streaming TV. Having proper data and analytics gives operators chance to define their OTT subscribers and battle for attention and engagement. […]