Feb 20, 2020 | 3 min read | Darka Panovska
Sustainably Turning Live Streaming Into Reach and Revenue
Video is increasingly the medium by which businesses communicate and share valuable information. As organizations continue to find new value in video – creating online training videos, streaming live executive […]
Feb 06, 2020 | 2 min read | Darka Panovska
Boosting Conversions and Revenues With Interactive Video
Video is the content of choice for today’s consumer. Taking video experiences to the next level by adding interactivity is transforming the way we connect and engage with viewers. Interactive […]
Jan 02, 2020 | 9 min read | Darka Panovska
10 Best Mobile Live Streaming Apps (2020)
What a better way to boost your business sales or connect with your audience than with a live broadcast, from your phone from anywhere you want using live streaming apps. […]
Dec 10, 2019 | 3 min read | Darka Panovska
Emerging Models In The Monetization Game
It’s become increasingly clear that media companies must go beyond linear broadcasts to meet viewers’ changing appetites. For the first time in their results, the 2019 edition of Deloitte’s annual […]
Dec 05, 2019 | 4 min read | Matej Petrov
Today, consumers demand personalization and expect products to be individually tailored for their wants and needs. Understanding the audience’s preferences and streaming behaviour is central to build a profitable subscription […]
Nov 19, 2019 | 2 min read | Darka Panovska
YouTube Influencers Turn to PPV for Knock Out Revenues
YouTube personalities Logan Paul and KSI went to battle again last weekend; both with each other and to smash more Pay- Per-View records. This appears to be part of a […]
Oct 21, 2019 | 4 min read | Darka Panovska
Monetising a Fan-Base – The New D2C Model
For centuries, fans have flocked to stadiums and arenas to share the experience of cheering for their sporting champions and teams. In recent years, the way consumers watch sports has […]
Oct 07, 2019 | 9 min read | Darka Panovska
E-learning: Monetization and Protection Models for Education Videos
Technology has played an important role in improving and expanding educational content worldwide. Online video is the dominant communication medium in the world today. In recent years, businesses of all […]
Jun 18, 2019 | 9 min read | Darka Panovska
Monetizing OTT Video – PPV and Live Streaming Best Practices
OTT video is the biggest trend in professional content delivery at the moment. Every year more and more people are ditching their cable subscriptions and moving to online content delivery. […]
May 16, 2019 | 7 min read | Darka Panovska
SVOD, Churn Rate – How OTT Providers Go Direct-To-Consumers
In our series of blog articles on OTT monetization models, we are exploring the different monetization models for content providers launching an OTT service. This second article on content monetization […]

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