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Insights & Monetization

How OTT Could Accelerate eSports Revenue

Super Bowl I, aired live on network television by both CBS and NBC on January 15, 1967, was an inflection point for both sports fandom and sports business. Even if…

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Insights & Monetization
Apr 01, 2021 | 3 min read | InPlayer
OTT Checklist: What Studios Must Do to Get New Films Straight to Fans at Home
Talk around the entertainment industry continues to focus on the crippling effects of COVID-19 on the movie business. Many film sets are quiet, theaters have gone dark and viewers are…
Insights & Monetization
Mar 25, 2021 | 3 min read | Darka Panovska
Top Five Reasons Movie Studios Are Pushing Lucrative PPV Streaming Debuts
Like so many industries laid low by COVID-19, the movie business has absorbed its share of blows over the past nine months. Public-health mandates closed the doors of most theaters…
Insights & Monetization
Mar 12, 2021 | 3 min read | InPlayer
Why Direct-to-Fans Streaming Helps Achieve Independence From Ad Revenue and Brand Sponsorships
Artists, entrepreneurs and other creators don’t often enter their respective rackets with the intention of striking it rich. If the goal is hand-over-fist profits, then you become a hedge fund…
Insights & Monetization
Feb 23, 2021 | 5 min read | InPlayer
3 Ways to Grow and Connect with Your Audience for Long-Lasting Success
Producing high quality video content for your business or organization requires lots of time, money and effort. However, the most challenging part of the whole story is how to increase…
Insights & Monetization
Feb 12, 2021 | 3 min read | InPlayer
Why Security is Critical for Companies Creating OTT Content
We’ve all been warned of the dangers of oversharing on the internet. Guard your credit card information. Careful with your personal information. Think twice before posting that photo. Despite the…
Insights & Monetization
Feb 02, 2021 | 3 min read | InPlayer
Virtual Events: Where to Start?
You’ve undoubtedly been hearing a lot lately – and not just in this space – about the COVID-19 pandemic giving rise to something often described as the Zoom Era. Virtual…
Insights & Monetization
Jan 25, 2021 | 3 min read | InPlayer
How Enterprises and Brands Utilize Video to Maintain Consumer Engagement and Continuity
Keeping up with advertising, marketing and customer-outreach trends might feel like an impossible hill to climb. Or maybe more like a footrace with 20 other brands, all of them sprinting…
Insights & Monetization
Jan 14, 2021 | 3 min read | InPlayer
How OTT Platforms Could Help Ballet Garner More Fans
If you’re a foodie, you stay plugged into the restaurant scene and keep an ear to the ground for the latest local hot spots that open up in the neighborhood.…
Insights & Monetization
Dec 09, 2020 | 3 min read | InPlayer
How Streaming Television Should Be Thinking About Incorporating Music
Are you happy with your streaming video service? Cool with the amount of content available? What about variety? No matter a viewer’s platform of choice, most offer hundreds of feature…