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Impressive Growth Rate For Apple Music As It Reaches 10m Subscribers

Apple Music may have only launched in June 2015 but that has not stopped it making its mark. According to figures from the Financial Times the music streaming service has already…

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Industry trends
Jan 11, 2016 | 2 min read | Darka Panovska
Join the Growth of Streaming as Netflix Continues Expansion
Last week, Netflix stole the thunder after revealing that it has expanded its reach into 130 new countries. #NetflixEverywhere is available almost everywhere across the globe, with a few notable exceptions including China, Syria…
Industry trends
Jan 08, 2016 | 3 min read | Darka Panovska
2015: A Year Of Change For OTT
2015 was certainly an interesting year for OTT, as more providers joined the market and the shadow of ad-blocking presented a unique and ongoing challenge. Each year is now bringing…
Industry trends
Jan 07, 2016 | 3 min read | Darka Panovska
Is #NetflixEverywhere The Death Of The Longtail Digital Video Operator?
Well, we’ve all heard the news by now! Netflix is going global with its service in 130 countries, pretty much circling the globe, on the surprise and joy of fans…
Industry trends
Dec 18, 2015 | 2 min read | Marija Sarafimova
What To Expect In The Digital Media World In 2016
The end of 2015 is nearly upon us. As we prepare to welcome in 2016 what can we expect to see in the world of digital media in the coming…
Industry trends
Dec 17, 2015 | 2 min read | Darka Panovska
Why The Rise In Ad Blocking Looks Set To Continue
The significant rise in ad blocking software has become a major talking point in the digital media industry and beyond. It has become such a big topic that it has…
Industry trends
Dec 16, 2015 | 2 min read | Darka Panovska
Cord Cutting Is Growing Fast
The widespread access to digital content on services such as Netflix and HBO GO has made cord cutting an option for more and more households, following the release of recent research by eMarketer,…
Industry trends
Dec 16, 2015 | 2 min read | Darka Panovska
Making OTT Content Work For Cord Cutting Generation
The world of traditional TV watching is now a thing of the past. More and more people are moving away from the TV experience to embrace the use of a…
Industry trends
Dec 10, 2015 | 2 min read | Darka Panovska
Should Google Be Worried By Facebook Live Streaming?
To the casual observer, it may seem as though Google and Facebook are worlds apart. You use one as a search engine and the other one as a social media platform, right? Well yes,…
Industry trends
Dec 09, 2015 | 1 min read | Darka Panovska
2015 Turned Out To Be A Great Year For OTT
The appetite for OTT content had already begun to increase, but 2015 saw it reach its greatest heights yet. The OTT Playbook, Part II: Keys to Building Momentum study makes…