Wistia is the go to tool if you want a stable video platform that gives you advanced analytics for how your users interact with your videos. Wistia is used by both businesses and personal users from different industries. If you want to track your performance and discover new ways to build and engage with your audiences thus generating more views and leads.
The Wistia application includes detailed analytics (such as viewer heatmaps) and integrations with external stats tools like Google Analytics. Their interface allows for complete customisation of the video player, post and pre-roll behaviour of the video, and an API which allows users to make customisation to their videos, accounts, and statistics programmatically on the back end.
Wistia is integrated to a bunch of different types of marketing and sales tools, opening up amazing analytics of videos to marketing users across the world. The company provides users with tools to customise their video so that it matches with their brand. They can help with increasing website traffic and monetising of digital content through video SEO.
The InPlayer paywall platform supports videos hosted by Wistia.