What is CCPA?
The California Consumer Privacy Act, called the CCPA, is a personal data protection law enacted in the state of California with an effective date on January 1, 2020. Modelled after the GDPR, he CCPA expands upon the privacy rights available to California residents and requires businesses falling within the CCPA’s scope to comply with certain disclosure requirements and enhanced consumer rights obligations.
What is considered “personal data information” under the CCPA?
Any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular California resident or household is considered personal information under CCPA. Examples include name, alias, postal address, unique personal identifier, online identifier, IP address, email address, account name, or other similar identifiers.
How does the CCPA apply to a business?
The CCPA applies to any covered “business” that processes “personal information” about California residents. To be covered, the business must meet at least one of the following thresholds:
- The companies’ annual revenue surpasses $25 million;
- The company obtains personal information of at least 50.000 California residents, households or devices annually;
- The company makes at least 50% of its annual revenue from selling the personal information of California’s residents.
If your company meets any of the criteria above, then you need to make sure that you are CCPA compliant.
The CCPA applies to businesses that do business in California if they collect or sell Californian personal information, no matter where the company is located.
According to CCPA, Californians are now entitled to the following rights:
- To know what information is being collected about them;
- To know if their personal information is sold or disclosed, and to whom;
- To say ‘no’ to the sale of personal information;
- To access their personal information;
- To equal service and price, even if they exercise their privacy rights.
The CCPA has earned names like “California GDPR” and “GDPR Lite” because of its similarities to the GDPR. Both laws seek to:
- Grant users rights over their data through access, transfer, editing, and deletion requests;
- Give consumers the ability to opt-out of certain data-processing practices;
- Establish greater consequences for businesses that fail to adequately protect data;
- Shift accountability for data protection onto businesses that collect and handle user information.
For more information on the GDPR compliance please go to the following link https://inplayer.com/gdpr/.
How Can InPlayer Help with Your CCPA Compliance?
InPlayer has already carried out necessary modifications in the system and the way data is managed in order to provide GDPR compliance>
If you have any questions, please email email@example.com