digital media

5 Types of Business Video Content to Accelerate Engagement

7 months ago

According to Vidyard businesses and marketers who used video content ended up growing revenue 49% faster than non-video users in 2017. We’re entering a “post-text world” where multimedia started dominating every media channel. In other words, using writing to communicate with your audience will quickly become obsolete and out of style. In terms of your […]

Payment optimization essential in global pay-TV growth

4 years ago

It’s obvious that the growth in the pay-TV market is set to continue. Recent ABI Research revealed that the market grew by 5% last year, with the 924.4 million subscriber figure surpassed. As more and more people subscribe to Pay-TV, so it is vital that providers consider payment optimization. Enabling a simple and all-encompassing payment […]

Top tips for using digital media for your sports club

4 years ago

Using digital media resources for your sports club is an excellent idea, as long as it is done in the right way. There are many things to consider when making use of digital media, if you want to make sure that you make best use of your resources to get the best possible results. If […]

Where does cord cutting fit in US Over the Top trends?

4 years ago

As Over the Top (OTT) continues in its growth in popularity, for the viewing of on demand video content, so it’s interesting to take a look at the ongoing trends, especially in the area of cord-cutting, and the services viewers use. Cord-cutting, also popular as cord-cheating, whereby pay TV subscribers seek an alternative way of […]

Three Industries with the Potential to Capitalise on Monetising Live Streaming

4 years ago

Digital live streaming has become the norm in certain industries, including sports, esports , and entertainment. But other industries have been much slower to adopt live streaming. So, which industries have the potential to make some serious money from broadcasting live content? The Benefits of Live Streaming Live video is always an enticing proposition to […]

What digital video learned from TV

4 years ago

Despite the rise in take-up of online video content, 43% in 2014, there is currently very much a place for broadcast TV in the market. On average, viewers spend approximately 141 hours watching traditional broadcast each month, as opposed to just less than 11 hours for online content. The trick is to use the best […]

Has Subscription VoD Disrupted UK’s Digital Video Market

4 years ago

Subscription VOD is undoubtedly incredibly popular, and is becoming more popular every day. But what does this mean for the rest of the UK’s digital video market?   The UK digital video market is looking strong – very strong! In fact, in 2014 alone, the market grew by a whopping 55 percent, meaning that the […]

What Is The Right Paywall For Monetizing Your Digital Content?

4 years ago

In the past there may have been a tendency to see a paywall as something to detract viewers, but with the ever increasing appetite for digital content, and the array of paywalls available, there is plenty of opportunity to effectively monetize your content, if you choose the right paywall. Of course, choosing the right paywall […]

Digital Content Consumption: The New Mainstream Standard

4 years ago

We live in a rapidly changing world, where the catalyst for change is the ever advancing march of digital technology. It’s changing the way we work, and the way we shop. It’s making communication easier, and creating a truly global world of business. What was considered an emerging technology has now become the standard where […]

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