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How Fan Clubs Can Be Monetized Through Streaming and E-Commerce

Artists and performers are creatives by trade. Their right-brained sensibilities are critical to self-expression and connecting with an audience. But monetizing those gifts isn’t often part of the package. Just…

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Industry trends
Jun 30, 2021 | 3 min read | InPlayer
The Emerging New Livestream Platform Solutions
The ways we communicate information to one another are evolving at an almost breakneck pace. That’s especially true for digital video content, a medium whose method of distribution has been…
Case Studies
Jun 28, 2021 | 3 min read | Darka Panovska
CASE STUDY – Notts County FC
BACKGROUND As the oldest professional football club in the world, Notts County FC have a global, dedicated and loyal following. The pandemic hit domestic league sport hard and Notts County…
How To
Jun 24, 2021 | 3 min read | InPlayer
OTT and E-Commerce: An Overview Explaining Their Connection
The movie business has never been only about the movies. In 1878, the first-ever motion picture, commissioned by an American industrialist who founded Stanford University, was created in part, the…
Industry trends
Jun 16, 2021 | 3 min read | InPlayer
The Future of Video Monetization: Learning From 2020 and Setting the Stage for the Future
It’s tempting to consider 2020 an outlier year for just about any industry – restaurants, live events, auto sales, you name it. A pandemic that upended our daily lives also…
How To
Jun 09, 2021 | 3 min read | InPlayer
How Streaming Content Can Increase Merchandise Sales for Bands
If you follow the music industry at all, you’ll know the business in recent years has seen a monumental shift in the way bands and artists make their money. Music…
How To
Jun 03, 2021 | 3 min read | InPlayer
How the Sports Lockdown Unveiled that Fans Want more Archived Content
In the early days of the pandemic, when our world went into lockdown, so too did our sports. Stadiums sat empty, arenas fell dark and hours of premium sports programming…
News
May 27, 2021 | 3 min read | InPlayer
Why There’s an E-Commerce Play for Virtual Events and Brands
Apple’s Worldwide Developer Conference, staged every summer at the San Jose Convention Center in California, is an annual hit among app developers and tech folks. But in 2020, like so…
Business Event
May 18, 2021 | 1 min read | InPlayer
Converting Passive Audiences into Engaged, Valuable Communities
The way we consume sports is changing. Today’s fans don’t just sit back and watch – they participate, engage and create. Audiences that were once content simply to be entertained…
Industry trends
May 17, 2021 | 4 min read | InPlayer
10 Important Trends Shaping On-Demand Digital Entertainment
On-demand digital entertainment may be well-established in the UK, US, and other Western European countries, but further afield in major economies like India, Brazil, and South Africa, online video on-demand…

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