Geo-pricing: A Key to Global Paid Content Strategy

4 days ago

Geo-pricing and pricing intelligence is becoming the new norm these days. This is mainly due to the popularity of e-commerce websites like Amazon and eBay which put the pressure on smaller companies to monitor the prices of their competitors. Just like many other things in developing a successful business, intelligent geo-pricing optimization is key to […]

10 Best Mobile Live Streaming Apps (2018)

2 weeks ago

What a better way to boost your business sales or connect with your audience than with a live broadcast, from your phone from anywhere you want using live streaming apps. Now, we all know that live video streaming doesn’t need no further introduction. It simply can display million of words by the help of instant […]

The Ongoing Full Stream Ahead Trend with VoD

1 month ago

The traditional definition of what it means to watch TV and how to watch it have drastically changed in the past 10 years or so. Consumers are in control more than ever of what they watch, when they watch and how they watch. If watching TV meant sitting in front of the screen, waiting for […]

Upcoming Sportel Monaco 2018

2 months ago

This year Sportel Monaco – the most influential business convention for sports media industry – is going to be held from 22nd October to 24th October 2018 in Grimaldi Forum, Monaco. This event showcases a lot of product launches, great presentations from top-level executives and discussions about the future of sports content, new media and […]

Enterprise Video Content Skyrockets ROI

2 months ago

The adoption of enterprise video content is already skyrocketing ROI in businesses as video enables their employees to look in the eyes of their clients wherever they might be. The researchers at Technavio think the global online video platform market will grow 14.88% by 2020. This is mainly because the management of video content due […]

What We’ve Learned at IBC 2018 – A Recap

3 months ago

Almost 60,000 media professionals from more than 170 countries took to Amsterdam this September for the International Broadcasting Convention (IBC), one of the world’s biggest media and broadcasting conferences. It was an amazing experience for InPlayer with abundance of new technology and changes hoping to have huge impact on the whole media industry. We took […]

Will Every Business Evolve Into A Subscription Business Model?

3 months ago

In the era where the so called “unknown customer” is no longer the case, the subscription business model is becoming a hot topic of discussion. The subscription business market has grown by more than 100% in sales yearly. It was roughly $57 million in 2011 and has come to a to $2.6 billion in 2016. […]

9 Valuable Conversion Rate Optimization Stats

4 months ago

Every professional and serious business owning a website will tell you that in order to be successful publisher you need to get conversions from buyers in order to monetize your content efforts. However, this process involves a lot of hard work and planning to put the monetization plans in place. And the fruits of your […]

Best Pricing Page Tactics to Drive More Sales

4 months ago

Pricing pages are probably the most important pages on your website. Getting it right means visitors turn into leads, lead turn into customers. On the other hand, If you get it wrong, prospects will most probably close the tab and leave for good. The art of writing a good pricing page is not an easy […]

Live-Streaming for Business: Strategies to Make the Most Out of It

5 months ago

Live-streaming may be a key trend of today, with increasing range of brands and people trying streaming in their efforts to boost reach and audience engagement. And whereas not everybody may be a live-stream star and not each and every live-stream attracts an audience, there is clearly demand there. Facebook says the daily watch time […]

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