Darka usually writes posts about

Paywall industry trends and subscription business strategies.

3 Reasons to Reconsider the Revenue Sharing Model

6 days ago

Monetizing premium content requires online strategy which is entirely different than running a traditional business. It is unfamiliar territory that asks for completely different approach. The widely used quick-fix solution publishers decided to use is the revenue sharing model. However, this model has its own cons we decided to analyzed in this blog post. What […]

Content Monetization Models – Micro-transactions vs. Subscriptions

2 weeks ago

Digital businesses are booming with plethora of business models to choose from. Deciding on the the right business model for content monetization means accelerating the path of success offering unique value to your customers and steady revenue. A solid business model not only is a guarantee that your business will survive possible downturns, but it […]

8 Ways to Optimize Your Live Video Streaming

2 weeks ago

Everyone from the live streaming business knows the value of viewer experience. However, when we have live video streaming in mind, there are a few things that are just as important as viewer experience itself. With all the available tools on the market today it’s really easy for anyone to become a broadcaster and make […]

The Ongoing Full Stream Ahead Trend with VoD

3 weeks ago

The traditional definition of what it means to watch TV and how to watch it have drastically changed in the past 10 years or so. Consumers are in control more than ever of what they watch, when they watch and how they watch. If watching TV meant sitting in front of the screen, waiting for […]

How to Secure Your Video Content Effectively

3 weeks ago

Monetizing and securing video content should be at the forefront of your business idea if you are a content owner that wants and plans to protect its digital assets. If you sell video subscriptions or just want to protect video production here are some of the important essentials you should be aware of in order […]

Upcoming Sportel Monaco 2018

1 month ago

This year Sportel Monaco – the most influential business convention for sports media industry – is going to be held from 22nd October to 24th October 2018 in Grimaldi Forum, Monaco. This event showcases a lot of product launches, great presentations from top-level executives and discussions about the future of sports content, new media and […]

Enterprise Video Content Skyrockets ROI

1 month ago

The adoption of enterprise video content is already skyrocketing ROI in businesses as video enables their employees to look in the eyes of their clients wherever they might be. The researchers at Technavio think the global online video platform market will grow 14.88% by 2020. This is mainly because the management of video content due […]

How to Grow and Retain Your Podcast Audience

2 months ago

Having an amazing podcast with no one to listens to can be devastating for the creator. It exists, it’s there but no audience can support it with their presence. In theory this situation doesn’t really help your efforts to grow your brand, audience, and, ultimately monetize your services. That said, it’s a plain fact that […]

The Rise of High-Quality Live Streaming and Subscription OTT

2 months ago

TV shows are rapidly shifting to online or on-demand viewing. To illustrate this, out of the 100 most watched live broadcasted sporting events in the US in 2005, only 14 were sporting events. Ten years later, in 2015 sporting events comprised 93 of the top 100 telecasts. TV networks rely on live broadcasts of the […]

Organize and Monetize Your Live Sports Event

2 months ago

So you’re looking to monetize a live sports event? Luckily for you, no matter the size of the event, the venue, or the number of athletes, the same principles apply when it comes to monetizing your event and making sure that you end up getting a good return on your investment. In today’s world, it […]

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Darka Panovska is our Content Marketing Specialist

This AC/DC fan is plugged into the content marketing sphere and is always up-to-date with the latest tech trends. An explorer of consumer psychology and rock concerts.

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